FILA Holdings reported a strong second-quarter performance, Friday, driven by the popularity of its American subsidiary Acushnet in the golf market and its related merchandise.
It reported sales of 1.18 trillion won ($868 million) and an operating profit of 140 billion won for the April-to-June period. Sales increased by 2.5 percent, while earnings surged by 52.4 percent compared to the previous year.
A significant portion of the sales came from Acushnet, a golf equipment company known for its globally popular Titleist brand and other key products such as putters, wedges and accessories. Acushnet reported 938 billion won in sales, reflecting a single-digit percentage increase from the previous year.
FILA reported that the Titleist Pro V1 remains the best-selling golf ball, holding a 72 percent market share on major tours worldwide. Acushnet has also benefited from the rising number of golf rounds played in the United States this year, it added.
Apart from Acushnet, FILA registered sales of 236 billion won during the period, a single-digit drop from the last year. A FILA official noted that the strong performance continued even after the company’s ongoing commitment to its medium- to long-term strategies, including investments in brand marketing, store renewals and key products.
“FILA Holdings achieved noteworthy growth in the second quarter which was fueled by continued success of 스포츠 high-end brands’ momentum under Acushnet as well as the popularity of FILA’s best-selling products and strong brand presence in China,” FILA Holdings CFO Lee Ho-yeon said.
“We’ll keep investing in FILA’s revitalization and set the stage for a rebound in earnings.”
To chart a new direction for the Italian legacy brand, FILA has recently launched a global campaign called “Bellissimo,” aiming to align the company’s unique style and performance with its 113-year heritage.
FILA said it has also successfully upheld its tradition as a sports marketing pioneer as Barbora Krejcikova from the Czech Republic, one of its sponsored athletes, became the ladies’ singles champion at Wimbledon last month. It added that the brand has also sponsored many of the athletes who won medals at the 2024 Paris Olympics.